Interactive Guided Shopping for Ecommerce

WHAT IS Interactive guided shopping (IGS)

IGS uses product catalog and metadata, artificial intelligence and real-time shopper interactions to deliver an authentic, personalized and relevant product discovery experience; similar to what you find in-store.

Visual. AUTHENTIC. Personal.

HOW IGS WORKS

As shoppers interact with the product discovery tool, deep machine learning algorithms process contextual intent to display products most relevant at that moment.

Skafos IGS gathers and learns from interaction data. We track every session, interaction, click, add-to-cart and purchases to enhance current and future results for your shoppers.

Machine Learning algorithms continuously optimize and compete to ensure the rights products are presented to the shopper to drive conversions and grow average order sizes.

Skafos IGS fits within your existing shopping journey and can be used within your home page, category pages, PDPs and other channels like conversational chatbots and UI.

And the Skafos Portal gives your merchants the controls to pin, boost, promote, allow and block products from your catalog to improve sales through contextual product discovery.

Unified IGS vs. Point Solution Technologies

Interactive Guided Shopping closes the gap between the online and offline experience, allowing e-commerce retailers to authentically personalize the process of discovering relevant products for the shopper by capturing in-session customer feedback and delivering intuitive interactive shopping experiences instead of one-way transactional ones.

The Differences are staggering

Skafos IGS

Guides shoppers as they browse your catalog
Personalized product views appear through a two-way interactive guided experience in real-time
Captures market intent to deliver actionable behavior data and insights to merchandisers
In a simple 2-step installation, give
your shoppers the user experience the e-
commerce giants, such as Amazon, are
offering
Empower shopper's to decide how to shop your SITE. Encourages trust, delivers demonstrable lifts
in conversion, engagement, and average
order sizes

Traditional eCommerce

Leaves shoppers on their own
A one-way rigid and static experience leaves shoppers often frustrated
‍
No intelligence on what your customer prefers on your e-commerce site means lost opportunities
Status quo while e-commerce giants, like
Amazon, continue to take your market share
with modernized and interactive experiences
Continue with high percentages of page
abandonment due to rigid taxonomies and
irrelevant recommenders, wasting thousands
of marketing dollars

Skafos WORKS WITH all ecommerce platforms

Ready to improve your conversion rates?

Get started today to deliver impactful, interactive guided experiences with our visual product discovery platform.

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Skafos.ai IGS Platform

PLATFORM AGNOSTIC

EASY 2-STEP INTEGRATION

LIGHTWEIGHT

Ready to improve your conversion rates?

Company

Guided Shopping

Corporate HQ