"Find Your Perfect Fan"
- Company Website: LightsOnline.com
- Industry: Housewares, Garden and Home Furnishings
- Skafos.ai Interactive Product Finder: Lights Online Fan Finder
LightsOnline is the eCommerce division of Progressive Lighting. Their ultimate mission is to help their shoppers identify lighting needs and offer products that fit their budget, style, and function of their home.
Relevant Product Discovery
165% Increase in Revenue
Lights Online’s large product assortment and complex category and subcategory taxonomy made it difficult for their shoppers to find their desired lighting and fan products. They needed to find a simple and modern way to mimic the in-store sales assistant on their eCommerce site.
“Without a doubt, the easiest implementation we have ever done. Simple two-step process and the Skafos.ai IGS experience was live on our site, increasing our sales by 165%!”
After a simple two-step installation, Skafos.ai's Interactive Product Finder was live as a widget on Lights Online's "Ceiling Fans" Category Page. The widget is placed at the top of the page with a "Discover Your Perfect Fan" call to action where the shoppers click Like or Dislike on various products within the tile app to discover the perfect fan!
Also, we built into the experience the ability to track the shopper’s likes in My Shopping History so they could easily remember the assortment of products they want to consider for purchase, no sign-in required.
Within 3 weeks, the results were astounding! Our "Fan Finder" resulted in a 165% increase in sales. We also provided new insights to Lights Online's merchandising & marketing teams that indexes product sentiment based impression volumes and on what products are popular (likes) vs. not popular (dislikes).
Lights Online has expanded our Interactive Product Finder widgets to their Chandeliers & Pendants and Bath categories. They also will be adding our Recommender Summary view configuration that will guide shoppers to their best matched product based on their inputs.
Our longer term project with Lights Online includes partnering our AR partner, SeekXR, and integrating Augmented Reality and 3D experiences the experience.
- 3 weeks to see significant results
- 165% increase in sales
- Product Sentiment Index and Insights
- Expand to more top selling categories and functionality
- Integrate AR/3D into our IPF experience